New PBD Worldwide Website Launches on LIQUID Digital Marketing Platform
1/04/2011
LIQUID Software, LLC is proud to announce the successful launch of the new website for PBD Worldwide, www.pbd.com, on the LIQUID Digital Marketing Platform.
PBD, leaders in the fulfillment industry, partnered with LIQUID Software and Northridge Interactive to design and develop a new PBD web presence. The new website clearly communicates the company’s service offerings, markets, and core service differentiators through a professional and polished user experience supported by intuitive information architecture and navigation.
LIQUID, built on the Microsoft .NET framework, supports the PBD user experience with feature-rich content management and digital marketing functionality. The new website drives awareness and brand recognition for PBD while also providing the ability to internally manage the website content and track visitor activity for marketing analysis. In order to better realize this visitor activity, PBD utilizes LIQUID’s in-depth web analytics including hits, unique views, organization and geo-location information, duration of visit, and trend analysis of key metrics.
The LIQUID platform enables non-technical PBD personnel with the ability to modify, update, and add content on the extensible platform. These content management activities are passed through the LIQUID publishing workflow for added security and approvals.
For more information regarding this press release, you may contact LIQUID Software via email at press@liquidsoftware.com.